Building a brand: artificial intelligence and real-time storytelling

The following work was created during my time at Dataminr. I designed the visual assets and evolved the system from scratch since there was no visual storytelling in place. As the brand grew and evolved, I was able to organize the foundation in the brand guidelines. Through this, one can learn how the narrative of artificial intelligence and real-time alerting lives and is applied throughout the visual palette. The projects below include Dataminr’s brand guidelines, stationary, and event setups.